EXCLUSIVE: Overseas interest in Thailand property has ebbed and flowed so far during 2017.
This is according to data from themovechannel.com, a U.K-based overseas property portal that ranks countries around the world in terms of percentage of searches seen on its website.
Following a meteoric “blip” in August, Thailand’s percentage of overall searches dropped to a mere 0.19 percent of all searches last month – placing the kingdom as the 25th most-searched country for overseas property on the website.
Whilst this chart (above) gives you an indication of Thailand’s share of all searches, and in turn its popularity, with predominantly British buyers using the portal, it is also an indication of the amount of marketing (or lack of) conducted by Thailand-based real estate agents and developers.
Worryingly Thailand was not the most-searched property destination in Southeast Asia. That title belonged to Indonesia, while both Vietnam and Malaysia also ranked close behind Thailand.
Recent data suggests that as much as 80 percent of Thailand’s overseas property buyers are now coming from Hong Kong and China, so perhaps this British-focused data should not be taken too seriously.
But that said, developers and real estate agencies in Thailand should not be complacent and should always be aware of what’s happening in all overseas markets.